Sarah\u2019s entrepreneurial journey began with Frontrow, a local brand where she worked as a product distributor. \u201cAt 25, I earned my first million pesos,\u201d she recalls, marking a turning point that shaped not only her financial independence but her personal growth. That early success taught her the importance of connecting with people from all walks of life, and how to present with confidence, build relationships, and expand her network\u2014skills she would later use to launch and scale her own businesses. <\/p>\n\n\n\n Then came 2020, the year that changed the world. When the pandemic brought everything to a standstill, Sarah decided to launch Pretty Withered, her own floral design brand. What began as a small passion project quickly blossomed into something greater, sparking a new chapter of reinvention. \u201cI did everything myself\u2014buying stock, taking product photos, handling inquiries, even packaging and shipping,\u201d she says. <\/p>\n\n\n\n The most touching part of that journey came from her interactions with flower vendors in Dangwa, Manila. \u201cThey started calling me \u2018Mrs. Dry\u2019 because I was the only one buying dried flowers,\u201d Sarah shares. But beyond the nickname, it was the smiles of the vendors, grateful for a new source of income, that changed her. \u201cThat moment truly shifted something in me. It reminded me how powerful creativity and hope can be\u2014and how you can create value from things others might overlook.\u201d <\/p>\n\n\n\n Building Vibe, Incanta, and a Hospitality Empire <\/strong><\/p>\n\n\n\n Following Pretty Withered, Sarah partnered with like-minded creatives and ventured into hospitality. Together, they launched Vibe, a trendy dining and social space in Quezon City\u2019s Scout Limbaga. The success of the first location led to the opening of Vibe ArcoVia, and most recently, Incanta Cave Bar & Restaurant\u2014a unique, atmospheric concept that quickly became a buzzworthy spot. <\/p>\n\n\n\n At the core of her hospitality empire is an unwavering belief in collaboration. \u201cBuilding a solid team is the biggest challenge,\u201d she admits. \u201cYou\u2019re not just managing businesses\u2014you\u2019re also navigating personalities and dynamics.\u201d Yet, Sarah doesn\u2019t see this as a hurdle, but a valuable learning experience in leadership and empathy. <\/p>\n\n\n\n Her leadership style is defined not by command, but by compassion. \u201cI\u2019m not money-driven; I\u2019m purpose-driven,\u201d she says. \u201cMy purpose is to lift others up, and that\u2019s what keeps me going.\u201d Her team is not just a workforce\u2014they\u2019re a community bound by mutual respect, creativity, and shared goals. <\/p>\n\n\n\n Project1K: Purpose Beyond Profit <\/strong><\/p>\n\n\n\n Sarah\u2019s heart for others shines brightest in Project1K, her nonprofit organization. Though she hasn\u2019t elaborated in detail, her tone when mentioning it speaks volumes. It\u2019s clearly a mission close to her heart\u2014an extension of her values, proof that success can (and should) go hand-in-hand with service. <\/p>\n\n\n\n A Legacy in the Making <\/strong><\/p>\n\n\n\n Sarah\u2019s vision for the future is grounded in family, balance, and sustainability. \u201cI want to be at a point where I can slow down and really spend time with my family\u2014especially by the time I turn 40,\u201d she shares. But this isn\u2019t a retirement dream; rather, it\u2019s about reaching a stage where stability and fulfillment coexist. \u201cThere\u2019s still a lot I want to build, and I\u2019m ready to put in all the work needed to get to where I want to be.\u201d <\/p>\n\n\n\n For now, she juggles her roles as a businesswoman, wife, mother, daughter, and friend. \u201cIt\u2019s still a work in progress,\u201d she admits. Like many women in leadership, Sarah wears many hats\u2014and she wears them all with intention. <\/p>\n\n\n\n Always Learning, Always Evolving <\/strong><\/p>\n\n\n\n Despite her accomplishments, Sarah remains a student of life. \u201cYou always have to have an open mind\u2014especially to change,\u201d she says. She continues to take classes, surround herself with mentors, and seek inspiration from those ahead of her in the field. \u201cListening to their stories and learning from their journey helps me keep evolving.\u201d <\/p>\n\n\n\n That hunger to learn is also the advice she offers to future leaders. \u201cAlways listen. Understand your team. Don\u2019t assume you know it all. Stay humble and stay hungry.\u201d <\/p>\n\n\n\n An Empowered Woman, Empowering Others Named one of the Top 100 Women in Charge of her generation under InCharge Magazine, Sarah sees the recognition as a full-circle moment. \u201cIf I could go back and tell my younger self who struggled through so much, that this moment would come, I think she\u2019ll be in tears,\u201d she reflects. For Sarah, this accolade is not just about success; it\u2019s about healing and hope. \u201cI want to use this recognition to inspire and motivate other women. We\u2019ve come so far. Years ago we barely had a voice. Now we are leading, building, and thriving.\u201d Her message to women is simple, but powerful: If I can do it, so can you. <\/p>\n\n\n\n A Woman with a Vision Sarah Yu\u2019s story is one of heart and hustle\u2014a narrative of how passion, perseverance, and purpose can converge to build something truly impactful. Whether she\u2019s curating dried floral arrangements, designing immersive hospitality spaces, mentoring young entrepreneurs, or simply being present for her family, she does it all with deep intention. She isn\u2019t just building businesses but also building communities. She isn\u2019t just leading teams but leading lives. In every way that matters, Sarah Yu is a woman in charge.<\/p>\n\n\n\n <\/p>\n","protected":false},"excerpt":{"rendered":" Sarah Yu is not your typical entrepreneur. While many rise in the business world driven by profits and prestige, Sarah has carved a different path\u2014one rooted in purpose, resilience, and a deeply human commitment to uplifting others. As the co-founder and creative director of Scrim Hospitality Group and the founder of the nonprofit Project1K, Sarah […]<\/p>\n","protected":false},"author":1,"featured_media":2433,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7],"tags":[],"class_list":["post-2429","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-the-tigers"],"jetpack_featured_media_url":"https:\/\/rising-tigers.asia\/wp-content\/uploads\/2025\/10\/DSC_9061-scaled-e1761627183866.jpg","_links":{"self":[{"href":"https:\/\/rising-tigers.asia\/index.php\/wp-json\/wp\/v2\/posts\/2429","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/rising-tigers.asia\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/rising-tigers.asia\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/rising-tigers.asia\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/rising-tigers.asia\/index.php\/wp-json\/wp\/v2\/comments?post=2429"}],"version-history":[{"count":2,"href":"https:\/\/rising-tigers.asia\/index.php\/wp-json\/wp\/v2\/posts\/2429\/revisions"}],"predecessor-version":[{"id":2440,"href":"https:\/\/rising-tigers.asia\/index.php\/wp-json\/wp\/v2\/posts\/2429\/revisions\/2440"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/rising-tigers.asia\/index.php\/wp-json\/wp\/v2\/media\/2433"}],"wp:attachment":[{"href":"https:\/\/rising-tigers.asia\/index.php\/wp-json\/wp\/v2\/media?parent=2429"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/rising-tigers.asia\/index.php\/wp-json\/wp\/v2\/categories?post=2429"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/rising-tigers.asia\/index.php\/wp-json\/wp\/v2\/tags?post=2429"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}![\"\"](\"https:\/\/rising-tigers.asia\/wp-content\/uploads\/2025\/10\/DSC_9068-1-1024x803.jpg\")
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